Sunday, August 12, 2007

Sales Quest

I have just finished an extensive research project on the sales tool from "Sales Quest", found at www.salesquest.com . Sales Quest is the new name for the companies formally known as Seligence and Corporate Crush. Sales Quest claims on its website that they changed their name due to their rapid growth and tremendous success over the past few years. Being in sales and marketing, I find that interesting since the number one rule of a successful brand is not to mess with it.

The main product from Sales Quest is the "CRUSH Report". In these reports Sales Quest provides information such as IT implementations, IT budget information that looks as if it came from the annual report, a very rudimentary organization chart of some senior executives and a handful of IT executives, and contact information for a few of the people on the chart.

On their website, Sales Quest claims to have CRUSH Reports on the Fortune 1000. My research, which included a sales call with a guy named Ryan Murray and a sample CRUSH Report on P&G, found that Sales Quest only has 350 of the Fortune 1000 and charge either $500 per CRUSH Report or $19,000 for all of them and a one year access to their updates.

The CRUSH report does a good job of putting some IT landscape information together in an easily readable report. However, the organization charts were wrong (I had my friend who works at P&G check it) and the contact information is so minimal it would almost be better if they did not claim to offer it at all.

2 comments:

Unknown said...

Very nice review. I recently was spammed by them but found the sample report interesting. Of course, they will send the best sample they have and I requested more information, but like any good sales org, they never responded. Your post told me everything I needed, thanks.

This concept, however, is very compelling. Knowing the technical landscape before a deep presentation, could be very helpful in determining strategy. Do you know any other tools that have quality reporting like this?

Sales Guy said...

David,

I am in the middle of an intensive review of two new products. I don't want to say which ones they are until I am done. However, I can say that they both look good so far and I will have a report for you soon.